Count Your Lucky Stars
Mar 24, 2022
One of the major deciding factors for millennials, who are reaching the age when they’re thinking of buying a home, is online reviews. They tend to look online as their primary source of information on real estate agents. Thus, online reputation management for real estate agents is becoming increasingly more important than ever. Over half of home buyers will contact an agent that has 5-star reviews posted by real customers. Matter of fact, over 85% trust online reviews as much as a personal recommendation. In addition, a majority of homebuyers that receive a personal recommendation will still do an internet search of the real estate agent.
WHO LEAVES ONLINE REVIEWS?
Homebuyers and sellers report that a few factors will cause them to leave an online review for a real estate agent. They typically leave online reviews if they received excellent service or poor service because they want to inform others of their experience with the real estate agent. What are you doing to ensure all your clients receive excellent service?
Seventy-seven percent of consumers think that reviews older than 3 months are no longer relevant.
Are you actively asking for reviews from your clients?
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